Media relations.
Public relations.
Content creator.
Storyteller.
With an extensive background in public relations, media relations, crisis communications, social media tactics, content marketing, and journalism, I’m available to consult and deliver on all your communication needs.
If you’re interested in my services, I encourage you to review my LinkedIn page by clicking here. Check out a few earned media placements, news releases, blog posts, and other project and writing samples below. References and more samples are available upon request.
Marketing
“Dear Cancer,” an awareness initiative for Tower Health, is a 2025 marketing campaign for social media, billboards, TV commercials, and targeted ads. Feature stories and video interviews of nine cancer treatment providers and cancer survivors inspire the intended audience to learn more about the McGlinn Cancer Institute. For an overview of the campaign, click https://towerhealth.org/dear-cancer, and for the landing page for Ramah’s story (pictured below), click https://towerhealth.org/dear-cancer-ramah.
Earned Media
Click on the photo below to watch an earned media placement secured from CBS Saturday Morning, which aired a lengthy and informative segment on the Ann Lowe: American Couturier exhibition at Winterthur Museum, Garden & Library.
Click on the arrows below to see some of the other earned media clips I secured while serving as Winterthur’s Public Relations and Communications Manager and Berks County Community Foundation’s Director of Communications. Many more examples are available.
National Geographic
The Washington Post
The New York Times
The Philadelphia Inquirer
University of Delaware magazine
Atlas Obscura podcast
https://www.atlasobscura.com/articles/podcast-enchanted-woods
The 302 community interest TV show/digital feature
6ABC Philadelphia
The Philadelphia affiliate covered Winterthur’s train display: https://6abc.com/12551961/
ABC affiliates across the United States picked up the video on the train display, such as New York, Chicago, Fresno, and Raleigh.
Lehigh Valley Business
The top regional business publication profiled The Power of the Purse in Berks County, a women’s giving circle based at Berks County Community Foundation: Article link
Click on the photo below for a PDF of the Lehigh Valley Business article about The Power of the Purse in Berks County at Berks County Community Foundation.
News Releases
Below is a selection of news releases from my time at Berks County Community Foundation and Winterthur Museum, Garden & Library. Many more examples are available.
Winterthur acquires painting depicting a free Black woman in pre-Civil War Maryland
Community Foundation awards grants to enhance classroom experiences
Scholars to reveal interpretations of unique centuries-old manuscript that illuminates life in the American borderlands
Solarflux focus parabolic dish concentrator demonstrates 72% solar-to-thermal efficiency
Solar array is now powering a Pennsylvania turkey farm
Power of the Purse announces $55,400 in grants at 10th anniversary celebration
Transformations exhibition brings more than 30 contemporary artists to Winterthur
Blog Posts
Below is a selection of blog posts that intrigue readers and elevate interest in Winterthur Museum, Garden & Library. Many more examples are available.
Prescribed Burn Ignites Life at Winterthur
Magic and Memories: Story Time Adventures in Enchanted Woods
Revolutionizing Beekeeping: The Keeper’s Hive Story at Winterthur
Battling Algae with a Splash of Color
Poison Book Project earns worldwide publicity
Other Writing Samples
Below is a selection of nonprofit publication projects, an award-winning journalism piece, and email marketing campaigns. Many more examples are available.
The 2020 annual report for Berks County Community Foundation told the story of how the nonprofit navigated the first stage of the Covid pandemic.
This is the Funds Book for Berks County Community Foundation. The Funds book shows donors where they can direct their money and also show examples of the types of funds they can set up at the Community Foundation.
This is a PR piece – “A Legacy of Faith” – profiling a donor to Berks County Community Foundation.
This article and a follow-up column detail the heartbreaking life and lonely death of a homeless woman. These pieces were two of several for which I earned a Distinguished Writing Award from the Pennsylvania NewsMedia Association.
This is a three-page PDF:
First page: Front page coverage: “Losing Susan”
Second page: The continuation of the article: “Woman dies alone in abandoned house in Reading”
Third page: A follow-up column: “Seeking an answer in the loss of a life”
This is a PDF of the May 2022 email marketing piece for Berks County Community Foundation.
This is a PDF of the June 2022 email marketing piece for Berks County Community Foundation.
Documentary
In 2019, for the 25th anniversary of Berks County Community Foundation, I produced a 30-minute documentary about the history, projects, and future vision of the Community Foundation.
Please note: Other examples of earned media clips, blog posts, writing and project samples, and e-newsletters are available upon request.
Jason Brudereck 